Create Bridges is a cooperative effort to promote commerce and tourism through education and community involvement. Murriel Wiley of Create Bridges is the 3 C's region program coordinator for Little River, Howard, and Sevier counties here in Southwest Arkansas. Today Murriel visits with Matt Gilley of Big Gilley's Smokehouse, LLC in Ashdown. The topic: Barbeque and Branding: Marketing a Rural Restaurant".