Nebraska

Walmart tries again to improve beef offering in stores

by Kim Souza (ksouza@talkbusiness.net)

Walmart has over the years made several attempts to improve the beef quality it sells. Last week, the retail giant invested a minority stake in Sustainable Beef, a rancher and beef producer-owned company that sells Angus beef into retail.

Walmart did not disclose the amount of the investment but said the deal will increase the amount of quality Angus beef it sells.

The deal calls for Sustainable Beef to open a processing center in North Platte, Neb. They will break ground next month and create about 800 jobs in that community. Lehr said Walmart will get a majority of the beef produced at the new facility which is expected to open in late 2024. With the investment, Walmart also gets a board seat at Sustainable Beef.

https://talkbusiness.net/2022/09/walmart-tries-again-to-improve-beef-offering-in-stores/