CJRW CEO Darin Gray highlights importance of data, insights in evolving industry

by Jeff Della Rosa (JDellaRosa@nwabj.com)

Darin Gray has seen a lot of changes in marketing over the past five years, most of which have been good for the industry.

Gray has led 60-year-old ad agency CJRW through the ever-changing industry since joining the Little Rock-based company as president eight years ago. He was named chairman and CEO in July 2015.

“We now, especially in this industry, are in a constant flux of change,” he said. “Data analytics, data itself, insights, access to that information and monitoring that information keeps it changing on a constant basis.”

https://talkbusiness.net/2022/07/cjrw-ceo-darin-gray-highlights-importance-of-data-insights-in-evolving-industry/

Darin Gray of Bentonville joined Little Rock-based CJRW as president eight years ago. He was named chairman and CEO in July 2015.