Brand Clothing

Nostalgic Nativ clothing supports AGFC conservation efforts

BY Trey Reid

LITTLE ROCK — The Arkansas Game and Fish Commission has partnered with Nativ, a leading Arkansas-based outdoor apparel brand, to launch a limited edition collection of apparel benefitting the Arkansas Game and Fish Foundation.

The new clothing line, featuring a retro version of the AGFC’s logo, is part of a collaborative effort to raise awareness and funds earmarked to support conservation and encourage outdoor stewardship across the state.

The collaboration combines Nativ’s passion for delivering high-quality, locally inspired apparel with AGFC’s dedication to protecting the state’s diverse ecosystems and wildlife.

Trey Reid, Assistant Chief of Communications at AGFC, said the AGFC fields frequent calls about old WMA signs sporting older versions of the agency’s logo. He believes there are likely “more than a few” gracing the walls of deer and duck camps around the state.

“We’re thrilled to collaborate with Game and Fish to tap into the enthusiasm and nostalgia surrounding this first design,” said Nativ owner Matt Abbott.

The new collection includes a range of items, including short and long-sleeved T-shirts and hoodies. Each item features designs hand-printed in Nativ’s Little Rock production facility and colors chosen to complement gear for many outdoor activities, from hunting to hiking and fishing to floating.

“We wanted to create a great collection that serves a greater purpose,” added Brett Tucker, Nativ co-owner. “The retro design emphasizes the importance of conservation for the benefit and enjoyment of future generations.”

Nativ has pledged to donate 100 percent of profits from the sale of this collection to the Foundation, which will use the money to help statewide efforts to maintain and protect the state’s natural habitats and wildlife populations.

“This collaboration is a fantastic way to engage our community in conservation efforts while celebrating the natural beauty of Arkansas,” said Reid. “Funds raised through this collaboration will directly contribute to our conservation programs, ensuring that Arkansas remains a haven for outdoor enthusiasts and native wildlife alike.”

This partnership with Nativ reflects AGFC’s broader mission to engage the public in conservation efforts through education, stewardship and community involvement.

“We hope this collection inspires you to get outside and explore all the natural beauty Arkansas has to offer while being a mindful steward of the environment,” said Matt Abbott.

The limited edition Arkansas Game and Fish Commission/Nativ collection is available now on Nativ’s website at https://livnativ.com/collections/agfc and in select retail locations throughout Arkansas.

Contact Brett Tucker, co-owner of Nativ at brett@livnativ.com for more information about the limited edition apparel collection.

For more information on the Arkansas Game and Fish Commission, contact Trey Reid, AGFC assistant chief of communications at trey.reid@agfc.ar.gov.

Walmart to tout fashion in a 40-city ‘Style Tour’

by Kim Souza (ksouza@talkbusiness.net)

Walmart is not known for its fashion apparel. But on the heels of a major revamp of the fashion department in its store remodels, the Bentonville-based retailer is hitting the road with plans to visit 40 U.S. cities through October with its first “Walmart Style Tour.”

The tour comes on the heels of a $2 billion revamp of its No Boundaries private fashion brand announced in June. The retail giant hired an experienced design group focused on the No Boundaries brands for Gen Z consumers (ages 14-27). Walmart also expanded the size range in the brand to fit XXS to 5X in young women and XS to 3X in young men.

Walmart announced the tour last week with a dedicated page at Walmart.com where customers can shop products on the tour that began in Chicago in conjunction with the Taste of Chicago event held Sept. 6 in Grant Park. The tour coincides with city festivals.

Walmart to tout fashion in a 40-city ‘Style Tour’